In a world where every click, swipe, and tap is an opportunity for growth, it's time for enterprise retailers to break free from legacy systems and craft truly customer-centric experiences.
Many retailers still cling to outdated backend IT systems, thinking they're the holy grail of success. But prioritising rigid infrastructures over user experience means you risk falling behind the savvy consumers who are demanding more than ever. Integrating your eCommerce storefront with those clunky ERP and bespoke systems creates technical debt and a dependence on a select few experts. Your eCommerce platform should shine as the star of the show, not just a sidekick to your backend.
Embracing composable architecture doesn’t just streamline operations—it gives businesses the power to shine in an ever-evolving marketplace. This flexibility supercharges feature deployments and guarantees lightning-fast updates, perfectly aligning with the fast-paced demands of today’s consumers. By ditching those outdated systems, retailers can craft agile, personalised shopping adventures that boost customer satisfaction and nurture loyalty.
At Brave Bison, we’re on a mission to help brands thrive in the digital age by transforming legacy systems into flexible, customer-centric experiences. Our playbook shows you how to optimise backend systems while prioritising customer experience, leveraging SAP-powered reference architectures, and exploring top vendor recommendations for your storefront, CMS, product discovery, and PIM. We’re here to help you choose the right vendors for a flawless integration that powers your customer experience to new heights.
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