November 2025
Builders' merchants are at a crossroads. Customers expect seamless digital experiences, competitors are investing, and the cost of falling behind has never been higher. Yet less than a quarter of merchants offer online order tracking, and under 5% of revenue comes from online channels. Waiting isn’t an option. It’s a risk.
The cost of waiting
Early adopters are already seeing the benefits: higher customer engagement, lower churn, and increased revenue. In today’s market, those who hesitate risk losing wallet share and falling behind competitors who are investing now.
Digital doesn’t replace the branch experience
Digital isn’t about replacing the in-branch experience, it’s about enhancing it. Customers value face-to-face advice, but they also want the convenience of online ordering and stock visibility. Combining both drives loyalty and higher spend.
A practical path forward
That’s where Branch of the Future comes in. Built by Brave Bison, The Journey, Pimberly, and BigCommerce, it’s a ready-to-deploy solution that packages strategy, technology, and partner expertise in a practical, phased approach. Merchants can move fast, reduce risk, and start seeing results next quarter.
Learn more about our ready-to-deploy solution and sign up for a tailored demo here.
