Towergate Insurance, a leading specialist insurance broker in the UK, faced stagnant organic performance and needed immediate enhancement. With a diverse range of niche insurance products, Towergate sought strategic SEO support to tackle critical technical challenges, enhance visibility, and ensure consistent growth in high-value service areas – while firmly adhering to strong ROI expectations.
We identified and swiftly resolved a key technical issue that had been hindering performance. This essential quick win set the stage for our comprehensive, long-term strategy, which included on-page optimisation, content refinement, and technical upgrades, coupled with ongoing SEO consultancy. Our close collaboration with Towergate’s internal team fueled continuous innovation, yielding enhancements that not only aligned with commercial objectives but also significantly boosted the site’s visibility and performance.