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What will Google’s PMax updates mean for advertisers this golden quarter?

November 2024

The holiday season just got an AI boost. Google’s latest PMax updates bring advanced tools to the table, making it easier for brands to stand out when it matters most. From lightning-fast Imagen 3 AI-generated visuals to automated video creation for every platform, the new PMax features are a gamechanger for peak season.

Our Performance Director, Kit Bienias dives into what Google’s PMax updates mean for smarter, more effective ad strategies this quarter in Performance Marketing World.

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