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Why builders merchants can’t afford to wait on digital transformation

September 2025

Builders' merchants are under pressure to modernise, but digital transformation can feel complex, costly, and risky. 

In this podcast episode, Brave Bison sits down with BigCommerce and Pimberly to explore the state of digital adoption in the sector, the barriers independents face, and the opportunities a more modular, evidence-led approach can unlock. 

Watch the full conversation below. 

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